From Collection to Exhibition: Foundation of Chinese Museology and its Originality

Along with the founding of the People’s Republic of China in 1949, China entered into a modernizing era as it settled its century-long movement of reinventing the authority of modernization. As a newly-founded nation-state, China initiated a new development course for its art system, too. Many disciplines, including museology, began its professionalization process. This article is meant to analyze the founding and developing course of museology in China following the foundation of the PRC, and discuss the originality of Chinese museology developed under the political system and academic research context at that time.

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A glimpse of the National Art Museum of China during its construction, 1960

1. Museum and science: the Soviet Union’s influence on Chinese museology

The development of Chinese museology wasn’t based on western museology. The special historical and political context resulted in the special forming of Chinese museology compared to other regions of the world. For the development of China’s cultural disciplines after 1949, the most important was the founding of the Ministry of Culture. Its duty lies in “leading the cultural work in the whole country” [1]. After the Ministry of Culture was founded, along with the improvement  of cultural system and academic disciplines, the ministry had gone through multiple internal structural adjustments. The department most relevant with museum was the Cultural Heritage Administration, which coordinated museum-related works across the nation, and guided the development of museology in China [2].

In 1951, following the central government’s new “retrenching and economizing” requirement, the Ministry of Culture combined the Cultural Heritage Administration and Science Popularization Administration into the Culture Management Bureau. The combination looked like a simple structural adjustment, but it actually reflected the development of disciplines, and most importantly understanding of museology at the time. Museology had been developing slowly before 1949, mostly depending on the academic self-consciousness of ordinary people.

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Basics of the Soviet Museology, translated and published by the Antique Publishing House

After 1949, Chinese museology entered into a new stage. Its theoretical system was developed based on the Soviet museology, combined with the social context of China at the time. During the cold war, the Soviet Union developed a socialist museological system different from the one used in Europe and America.  This article won’t focus on the comparison between the two systems, although I need to point out that the two systems had completely different understandings of museological purposes. Soviet museologists thought of ideological influence as the most important in museological research. In 1955, the book Basics of the Soviet Museology was published. It summarized museological researches in the Soviet Union after the October Revolution. It applied Marxist theories into museological concepts, used Marxist philosophies into museological practices. The preface of the book wrote:

"The scale of public political and cultural education is increasing in China. All cultural institutions, including museums, are an active part of it. They all perform their duties of enhancing cultural levels of Chinese people and educating people with communist ideology.” [3]

Likewise, museums were categorized as cultural institutions in the Soviet Union. Moreover, the mission of museums was explicitly stipulated, which was to “enhance cultural levels of Chinese people” and “educate people with communist ideology”. In this perspective, museums were not only an institution about cultural heritage, but also a publicity institution. However, it’s a mistake to only think of museums as a publicity tool. The establishment of cultural institutions had complex reasons:

“…the problem is not the scale of cultural education. The central mission of cultural institutions is still to enhance the ideological and theoretical levels, and to continue fighting for profound publicity of scientific theories and creativity in science education.

…although the work content, scale, structure, nature and staff of Soviet museums are different from each other, they are subject to a unified system of science education and research, and share the same science educational mission. Certainly, many other cultural institutions apart from museums take part in science education in the Soviet Union.” [4]

It’s clear that an important reason of establishing museums is to conduct scientific researches. There were many important museums in the Soviet Union. [5] As Soviet museologists saw it, the recurring theme of researches and exhibitions at these institutions was science education. They even called museums “science education institutions”. Overruled by such a theme, it’s natural that the Cultural Heritage Administration and Science Popularization Administration were merged in China.

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National Art Exhibition, 1962

2. From professional to disciplinary: the systematic foundation of museology

Based on an established system, all disciplines were progressing towards a more detailed, professional direction. The Ministry of Culture pushed forward the development of museology step by step. First, it clarified the work content distinction between cultural centers and museums, assigning the former with publicity work and the latter scientific research. Second, the Ministry established a museum study committee to improve the professional skills of museum staff. The committee was composed of the Palace Museum, the history museum, the military museum of revolution, and even the natural history museum. Third, the Ministry separated the library volume from the the Cultural Heritage References, which means that the magazine became a specialized magazine under the museological system. This both benefitted museology and library science. They look like three simple steps but it took three years to execute them. Through these three steps, the duties of museum became clearer, and museology in China was thus more developed.

In 1956, the Ministry of Culture convened a national museum conference. The conference had great impact on the museology after 1949. In the opening speech, Zheng Zhenduo said that the conference was aimed at solving the problem of how to improve scientific research work in museums. [6] Wang Yeqiu, head of the Cultural Heritage Administration at the time, made a report titled “On developing museum works, serving scientific research and the Chinese public” [7]. Over 110 people, from directors of national museums, experts to chiefs and sub chiefs of provincial and municipal bureaus of culture, and archaeologists, participated in the conference.

The conference can be seen as a watershed in Chinese museology. Museums in China entered into a stage of scientific and professional development after that, with division of work between different museums becoming clearer. Different from the mission of “serving ideology” in the last stage, museums began to have more research-related functions apart from ideological education, and each focused more on a specific research field. In 1957, the Ministry of Culture held an internal meeting, during which they discussed the respective nature, disciplines and mission of the Palace Museum, the Natural History Museum and the Military Museum of Chinese People’s Revolution. By refining museums’ functions, they guided museological research in China into a more professional direction.


3. From collection to exhibition: the originality of Chinese art museums and art museology

Under the guidance of the systematical strategy and political policies, the museological research in China began its new chapter. Following the founding of the PRC, the methods and system of museological studies were changed. The mainstream of the studies turned from the European and American museology to the Soviet museology. Chinese museology after 1949 completely imitated the theoretical system and methodology of the Soviet museology. The book Basics of the Soviet Museology mentioned above was the museological classic written by the Soviet Museological Research Institute, which introduced Marxism into museum concepts. In the 1957, the book was translated and published by the Antique Publishing House [8], and became the must-read among museum professionals in China. In the same year, Fu Zhenlun compiled Outline of Museology [9]. The book borrowed its structure from Basics of the Soviet Museology, and made some adjustments according to China's special context, for example it required the museums to “serve the politics, serve the production”, and emphasized the “scientific, national and public cultural educational function” of the museums.

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Outline of Museology, published by the Commercial Press

Although there was no concept of “art museology” or even “art museum” at the time, but from the history of museology we can see, the difference between “museum” and “art museum” was huge. This is utmost important for us to understand the establishment of art museology in China. In the system of Soviet museology, “collection” was very important, and was regarded as “the foundation of museum’s all activities”: 

“The foundation of museum’s all activities was composed of objects in the museum. The sum total of the objects is the collection of a museum. The collecting work of the museum is first and foremost targeted at museum’s collection (objects). Without objects there won’t be museum, and without exhibition of objects there won’t be exhibitions at a museum. And exhibition will thus lose its meaning, function and distinction. The museum collection (objects) is the foundation on which museums educate the public through its exhibitions. Museum education has direct link with scientific research and exhibition of the original archive within the museum, which makes public education in the museum distinct from other public education in the club, cultural palace or library.” [10]

We know from here that although the cultural center administrated by the Cultural Heritage Administration had exhibiting function, it mainly provided an exhibition space, and was more open to different themes of exhibitions. But museum exhibitions mainly focus on museum collections. In the perspective of Soviet experts, museums should have very rigorous attitude towards collections. They criticized that the work and characters of museums “are still generated from its cultural education missions (those same to all cultural education institutions and irrelevant to museum characters) till now. That is to say that museum’s missions should lie in its own exhibitions, from which different aspects of social and natural development could be reflected. However, what materials should be used in the exhibitions to reflect certain issues still remain an unsolved problem.” They believed that museum professionals didn’t focus on the special character of museum work. And the character of museum, as they maintained, was “to generate the conditions for people to understand objects, which can rarely or impossibly be seen outside the museum, in a direct and perceptual manner.” And such conditions are “established according to scientific collection and exhibition methods. Through collection, preservation and exhibition of these objects (which are the original source of knowledge), the character and existential meaning of museums are found.”

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Group photo of China Artists Association and staff members of the National Art Museum of China, 1966

This means that museum professionals should collect and exhibit collected works according to scientific principles, and conduct research on the works. The exhibition in museums was targeted at collected works, which was completely different from “expo”:

“Expo is an important form of the museum’s public political education. It has two forms: fixed and circulating. Although some fixed expos are held in museums, they are essentially different from museum exhibitions.” [11]

We could thus know that the concept of “expo” was linked with the concept of “temporary” and “uncertain”. “Fixed expos are not to be archived into collection and never be shown again, but to be restructured and brought into regular exhibitions.” [12] This means that expo is a part of research. “Museums might be using the expos as a means to flexibly reflect the most important political events or contemporary realities. It’s a basic skill for every museum to hold expos, especially circulating expos. Through expos museums could disseminate political and scientific knowledge. Expo is a powerful tool of direct publicity.” [13]

It is clear to see the influence of Soviet museology on the establishment of the Chinese concept of art museum and the Chinese “museology”. Looking back at the construction of art museums at that time, we would discover that there was no consciousness of building “modern art museums”. Under the uniform arrangement of the Ministry of Culture, the Palace Museum was in charge of collecting and researching ancient culture and art, but modern or contemporary artworks couldn’t get the chance to enter the “collection” of museums. Modern art expo was only part of the job of museums, and even an insignificant part under the research perspective of museology at that time. Holding “expos” was never the aim or mission of museums.

Under the national art system and the disciplinary guidance at that time, it was not art museum that China lacked, but a fixed, national museum built for exhibitions of artworks. At the time, art museums were rather “art expos” instead of professional art museums. It was an important premise for studying Chinese art museology and New Museology. Art museums in China originated from the transformation of state policies and political system. They were endowed with fixed and important public functions right after they were established. In the discourse space of the new era, whether Chinese art museums have been separated from the “expo” context still remains a question. How to expand its dimensions, and breathe new life into our time with new perspectives and practices while leading to new reflections and criticism, should be the center issues that New Museology scholars should discuss.

(Written by Xu Mengke, PhD in Art Theory, Central Academy of Fine Arts, assistant researcher at the National Art Museum of China, freelance critic.)


References:

1 Structure of Ministry of Culture of the People’s Republic of China and Directory of Cadres, 1949.11 - 2010.06, compiled and printed by the Human Resource Department and the Party History Data Collection Committee of the Ministry of Culture, published and distributed internally by the Culture Art Publishing House.

2 The Structural Principles of the Ministry of Culture of the Central Government, stipulated and published by the Ministry in February, 1950, made clear that the Cultural Heritage Administration should be in charge of cultural heritage, museum and library across the country, and required the Cultural Heritage Administration to “administrate and guide national libraries and museums” and “construct and establish libraries and museums of important historical, cultural or revolutionary values.”

3 Soviet Museological Research Institute, Basics of the Soviet Museology [M], translated and published by the Antique Publishing House, 1957.

4 Ibid.

5 The Soviet Union had set up a broad range of museums, including memorial halls of celebrities, such as the Lenin Museum; revolution memorial museums such as the Soviet Museum of the Revolution; history museums such as the National History Museum, the State Russian Museum; and even art museums: the State Tretyakov Gallery and the Pushkin State Museum of Fine Arts.

6 Zheng Zhenduo, Summary Report of the National Museum Conference (Outline) [J], Cultural Heritage, 1956 (6): 10-12.

7 Wang Yeqiu, On Developing Museum Works, Serving Scientific Research and the Chinese Public!: Speech at the National Museum Conference [J], Cultural Heritage, 1956 (6): 4-9.

8 Soviet Museological Research Institute, Basics of the Soviet Museology [M], translated and published by the Antique Publishing House, 1957.

9 Fu Zhenlun, Outline of Museology [M], Commercial Press, 1957.

10 Soviet Museological Research Institute, Basics of the Soviet Museology [M], translated and published by the Antique Publishing House, 1957, p33.

11 Ibid., p187.

12 Ibid., p418.

13 Ibid., p194.

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I. General Provisions

(1) Party A is the portraiture rights holder in this agreement. Party A voluntarily licenses its portraiture rights to Party B for the purposes stipulated in this agreement and permitted by law.

(2) Party B (CAFA Art Museum) is a specialized, international modern art museum. CAFA Art Museum keeps pace with the times, and works to create an open, free, and academic space and atmosphere for positive interaction with groups, corporations, institutions, artists, and visitors. With CAFA’s academic research as a foundation, the museum plans multi-disciplinary exhibitions, conferences, and public education events with participants from around the world, providing a platform for exchange, learning, and exhibition for CAFA’s students and instructors, artists from around the world, and the general public. As a public institution, the primary purposes of CAFA Art Museum’s public education events are academic and beneficial to society.

(3) Party B will photograph all CAFA Public Education Department events for Party A.

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(1) Content. The content of images taken by Party B bearing Party A’s likeness include: ① CAFA Art Museum ② CAFA campus ③ All events planned or executed by the CAFAM Public Education Department.

(2) Forms of Use. For use in CAFA’s publications, products with CDs, and promotional materials.

(3) Geographical Scope of Use

The applicable geographic scope is global.

The media in which the portraiture may be used encompasses any media that does not infringe upon Party A’s portraiture rights (e.g., magazines and the internet).

III. Term of Portraiture Rights Use

Use in perpetuity.

IV. Licensing Fees

The fees for images bearing Party A’s likeness will be undertaken by Party B.

After completion, Party B does not need to pay any fees to Party A for images bearing Party A’s likeness.

Additional Terms

(1) All matters not discussed in this agreement shall be resolved through friendly negotiation between both parties. Both parties may then sign a supplementary agreement, provided it does not violate any laws or regulations.

(2) This agreement comes into effect on the date that it is signed (sealed) and the relevant boxes are selected by Party A and Party B.

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Article I

This event was organized on the principles of fairness, impartiality, and voluntary participation and withdrawal. Participants undertake all risk and liability for themselves. All events have risks, and participants must be aware of the risks related to their chosen event.

Article II

Event participants must abide by the laws and regulations of the People’s Republic of China, as well as moral and ethical norms. All participants must demonstrate good character, respect for others, friendship, and a willingness to help others.

Article III

Event participants should be adults (people 18 years or older with full civil legal capacity). Underage persons must be accompanied by an adult.

Article IV

Event participants undertake all liability for their personal safety during the event, and event participants are encouraged to purchase personal safety insurance. Should an accident occur during an event, persons not involved in the accident and the museum do not undertake any liability for the accident, but both have the obligation to provide assistance. Event participants should actively organize and implement rescue efforts, but do not undertake any legal or economic liability for the accident itself. The museum does not undertake civil or joint liability for the personal safety of event participants.

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During the event, event participants should respect the order of the museum event and ensure the safety of the museum site, the artworks in displays, exhibitions, and collections, and the derived products. If an event causes any degree of loss or damage to the museum site, space, artworks, or derived products due to an individual, persons not involved in the accident and the museum do not undertake any liability for losses. The event participant must negotiate and provide compensation according to the relevant legal statutes and museum rules. The museum may sue for legal and financial liability.

Article VI

Event participants will participate in the event under the guidance of museum staff and event leaders or instructors and must correctly use the painting tools, materials, equipment, and/or facilities provided for the event. If a participant causes injury or harm to him/herself or others while using the painting tools, materials, equipment, and/or facilities, or causes the damage or destruction of the tools, materials, equipment, and/or facilities, the event participant must undertake all related liability and provide compensation for the financial losses. Persons not involved in the accident and the museum do not undertake any liability for personal accidents.

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According to The Advertising Law of the People’s Republic of China, The General Principles of the Civil Law of the People’s Republic of China, and The Provisional Opinions of the Supreme People’s Court on Some Issues Related to the Full Implementation of the General Principles of the Civil Law of the People’s Republic of China, and upon friendly negotiation, Party A and Party B have arrived at the following agreement regarding the use of works bearing Party A’s image in order to clarify the rights and obligations of the portrait licenser (Party A) and the user (Party B):

I. General Provisions

(1) Party A is the portraiture rights holder in this agreement. Party A voluntarily licenses its portraiture rights to Party B for the purposes stipulated in this agreement and permitted by law.

(2) Party B (CAFA Art Museum) is a specialized, international modern art museum. CAFA Art Museum keeps pace with the times, and works to create an open, free, and academic space and atmosphere for positive interaction with groups, corporations, institutions, artists, and visitors. With CAFA’s academic research as a foundation, the museum plans multi-disciplinary exhibitions, conferences, and public education events with participants from around the world, providing a platform for exchange, learning, and exhibition for CAFA’s students and instructors, artists from around the world, and the general public. As a public institution, the primary purposes of CAFA Art Museum’s public education events are academic and beneficial to society.

(3) Party B will photograph all CAFA Public Education Department events for Party A.

II. Content, Forms of Use, and Geographical Scope of Use

(1) Content. The content of images taken by Party B bearing Party A’s likeness include: ① CAFA Art Museum ② CAFA campus ③ All events planned or executed by the CAFAM Public Education Department.

(2) Forms of Use. For use in CAFA’s publications, products with CDs, and promotional materials.

(3) Geographical Scope of Use

The applicable geographic scope is global.

The media in which the portraiture may be used encompasses any media that does not infringe upon Party A’s portraiture rights (e.g., magazines and the internet).

III. Term of Portraiture Rights Use

Use in perpetuity.

IV. Licensing Fees

The fees for images bearing Party A’s likeness will be undertaken by Party B.

After completion, Party B does not need to pay any fees to Party A for images bearing Party A’s likeness.

Additional Terms

(1) All matters not discussed in this agreement shall be resolved through friendly negotiation between both parties. Both parties may then sign a supplementary agreement, provided it does not violate any laws or regulations.

(2) This agreement comes into effect on the date that it is signed (sealed) and the relevant boxes are selected by Party A and Party B.

(3) This agreement exists in paper and electronic forms. The paper form is made in duplicate, with Party A and Party B each retaining one copy with the same legal efficacy.

Event participants implicitly accept and undertake all the obligations stated in this agreement. Those who do not consent will be seen as abandoning the right to participate in this event. Before participating in this event, please speak to your family members to obtain their consent and inform them of this disclaimer. After participants sign/check the required box, participants and their families will be seen as having read and agreed to these terms.

I have carefully read and agree to the above provisions.

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I fully agree to CAFA Art Museum (CAFAM) submitting to CAFA for publication the images, pictures, texts, writings, and event products (such as works created during participation in workshops) related to me from my participation in public events (including museum member events) organized by the CAFA Art Museum Public Education Department. CAFA can publish these materials by electronic, web, or other digital means, and I hereby agree to be included in the China Knowledge Resource Bank, the CAFA Database, the CAFA Art Museum Database, and related data, documentation, and filing institutions and platforms. Regarding their use in CAFA and dissemination on the internet, I agree to make use of these rights according to the stated Rules.

CAFA Art Museum Event Safety Disclaimer

Article I

This event was organized on the principles of fairness, impartiality, and voluntary participation and withdrawal. Participants undertake all risk and liability for themselves. All events have risks, and participants must be aware of the risks related to their chosen event.

Article II

Event participants must abide by the laws and regulations of the People’s Republic of China, as well as moral and ethical norms. All participants must demonstrate good character, respect for others, friendship, and a willingness to help others.

Article III

Event participants should be adults (people 18 years or older with full civil legal capacity). Underage persons must be accompanied by an adult.

Article IV

Event participants undertake all liability for their personal safety during the event, and event participants are encouraged to purchase personal safety insurance. Should an accident occur during an event, persons not involved in the accident and the museum do not undertake any liability for the accident, but both have the obligation to provide assistance. Event participants should actively organize and implement rescue efforts, but do not undertake any legal or economic liability for the accident itself. The museum does not undertake civil or joint liability for the personal safety of event participants.

Article V

During the event, event participants should respect the order of the museum event and ensure the safety of the museum site, the artworks in displays, exhibitions, and collections, and the derived products. If an event causes any degree of loss or damage to the museum site, space, artworks, or derived products due to an individual, persons not involved in the accident and the museum do not undertake any liability for losses. The event participant must negotiate and provide compensation according to the relevant legal statutes and museum rules. The museum may sue for legal and financial liability.

Article VI

Event participants will participate in the event under the guidance of museum staff and event leaders or instructors and must correctly use the painting tools, materials, equipment, and/or facilities provided for the event. If a participant causes injury or harm to him/herself or others while using the painting tools, materials, equipment, and/or facilities, or causes the damage or destruction of the tools, materials, equipment, and/or facilities, the event participant must undertake all related liability and provide compensation for the financial losses. Persons not involved in the accident and the museum do not undertake any liability for personal accidents.

CAFA Art Museum Portraiture Rights Licensing Agreement

According to The Advertising Law of the People’s Republic of China, The General Principles of the Civil Law of the People’s Republic of China, and The Provisional Opinions of the Supreme People’s Court on Some Issues Related to the Full Implementation of the General Principles of the Civil Law of the People’s Republic of China, and upon friendly negotiation, Party A and Party B have arrived at the following agreement regarding the use of works bearing Party A’s image in order to clarify the rights and obligations of the portrait licenser (Party A) and the user (Party B):

I. General Provisions

(1) Party A is the portraiture rights holder in this agreement. Party A voluntarily licenses its portraiture rights to Party B for the purposes stipulated in this agreement and permitted by law.

(2) Party B (CAFA Art Museum) is a specialized, international modern art museum. CAFA Art Museum keeps pace with the times, and works to create an open, free, and academic space and atmosphere for positive interaction with groups, corporations, institutions, artists, and visitors. With CAFA’s academic research as a foundation, the museum plans multi-disciplinary exhibitions, conferences, and public education events with participants from around the world, providing a platform for exchange, learning, and exhibition for CAFA’s students and instructors, artists from around the world, and the general public. As a public institution, the primary purposes of CAFA Art Museum’s public education events are academic and beneficial to society.

(3) Party B will photograph all CAFA Public Education Department events for Party A.

II. Content, Forms of Use, and Geographical Scope of Use

(1) Content. The content of images taken by Party B bearing Party A’s likeness include: ① CAFA Art Museum ② CAFA campus ③ All events planned or executed by the CAFAM Public Education Department.

(2) Forms of Use. For use in CAFA’s publications, products with CDs, and promotional materials.

(3) Geographical Scope of Use

The applicable geographic scope is global.

The media in which the portraiture may be used encompasses any media that does not infringe upon Party A’s portraiture rights (e.g., magazines and the internet).

III. Term of Portraiture Rights Use

Use in perpetuity.

IV. Licensing Fees

The fees for images bearing Party A’s likeness will be undertaken by Party B.

After completion, Party B does not need to pay any fees to Party A for images bearing Party A’s likeness.

Additional Terms

(1) All matters not discussed in this agreement shall be resolved through friendly negotiation between both parties. Both parties may then sign a supplementary agreement, provided it does not violate any laws or regulations.

(2) This agreement comes into effect on the date that it is signed (sealed) and the relevant boxes are selected by Party A and Party B.

(3) This agreement exists in paper and electronic forms. The paper form is made in duplicate, with Party A and Party B each retaining one copy with the same legal efficacy.

Event participants implicitly accept and undertake all the obligations stated in this agreement. Those who do not consent will be seen as abandoning the right to participate in this event. Before participating in this event, please speak to your family members to obtain their consent and inform them of this disclaimer. After participants sign/check the required box, participants and their families will be seen as having read and agreed to these terms.

I have carefully read and agree to the above provisions.

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